Your printed marketing material has a job to do. Creative design is key to making your marketing material engage, communicate and deliver a given message to its targeted user. If you need it printed then we’ve designed it. Everything from promotional brochures, leaflets, folders, invoices, letterheads, business cards etc. The important thing about print design is its purpose. It has to engage with the customer to make them step over you door.
Print Design versus Printers Design. It is imporatnt to distinguish the value of design for you printed materials. Applying forethought means we understand who the customer is and what they will respond too. Factors like the audience age, gender, social standing will all impact on outcomes. Contextual design will ensure best efforts to engage with a chosen demographic which applies power to marketing strategies. Print design is too often a factory process constrained by maximum turnaround rather than design value.